Users are drawn to PicsArt for its free photo-editing tools, which rival those found in other paid applications. (Instagram is 4.6, for what it’s worth, while competitor Adobe Photoshop Express has a 4.0 rating.) On Google Play, PicsArt has garnered over 500,000 reviews, and has an average rating of 4.7. Although the app requires no registration before you can use it – allowing users to simply save photos locally or share them on other social networks – 4 million users have registered accounts with PicsArt for sharing within its own community. 2 today here in the U.S. ( update: it’s now back to No. In addition, the company tells me that PicsArt today has almost 2 million unique daily users, and is the top application listed in Google Play’s Photography section in all the markets where Google Play is available. That’s a fairly significant number, considering that photo-sharing leader Instagram crossed the 50-million mark on Android this past October, for instance. Since its launch a little over a year ago, PicsArt has already reached 35 million downloads on Google Play. PicsArt, a bootstrapped mobile startup which forged its success by going Android-first, is today releasing its mobile photo editing application on Apple’s App Store.
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